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AHA 2026 Rural Hospital Excellence in Innovation Award Digital Toolkit
This digital toolkit contains social media and other resources to promote the AHA 2026 Rural Hospital Excellence in Innovation Award application submission.
2026 Dick Davidson NOVA Award Digital Toolkit
The 2026 Dick Davidson NOVA Award Digital Toolkit includes social media and other resources for promoting the award applications.
Quest for Quality Prize Digital Engagement Toolkit
The AHA Quest for Quality Prize celebrates hospitals and health systems that are committed to providing exceptional quality, safe and patient- and family-centered care. Use the sample tweets and social media images to reach and encourage hospitals and health systems to apply for the 2025 Prize.
Benchmarking for Health Care MarCom
Drive meaningful decisions about MarCom spending by benchmarking against similar health care organizations. Subscribers can use interactive analytic dashboards to uncover actionable insights and improve their understanding of industry best practices.
White Paper: Recognizing and Managing Bias in the Inpatient Health Care Setting
This white paper series promotes awareness, addresses the need for authentic conversation and insights, and ideally encourages sustainable changes regarding implicit bias within health care organizations.
A Brief Guide To Crisis Communications For Hospitals, Health Systems, and Health Care Entities
Guides/Reports
Together with the American Health Lawyers Association (AHLA) and the American Society for Healthcare Risk Management (ASHRM), SHSMD has developed this guide which provides easy access to crisis communications reference materials for health care executives, attorneys, communication professionals and providers. Materials presented not only provide guidelines for developing and executing a crisis communications plan but also offer a framework for retrospective analysis of the communications provided during a crisis.
Bridging Worlds: The Future Role of the Health Care Strategist Second Edition
Guides/Reports
Bridging Worlds: The Future Role of the Health Care Strategist Second Edition
Updates and Resources on Novel Coronavirus (COVID-19)
Resources
As the COVID-19 outbreak evolves, hospitals and health systems know our patients and communities are increasingly concerned whether and how the virus is spreading in communities.
Crisis Communications for Hospitals and Health Systems: A SHSMD Resource Digest
Guides/Reports
SHSMD members play an integral role in effectively communicating information while providing leadership during a crisis.